{"id":332,"name":"Megan Burke","url":"","description":"Megan is a manager in the insights and analytics platform in Prophet\u2019s New York office, using advanced analytics to guide clients to better strategic decisions and exceptional growth opportunities. \r\n\r\nShe loves data. And she is diligent about using it in multiple ways, with various techniques, including discrete choice modeling and segmentation. Most recently, Megan has helped Netflix design and price its new ad plan. That work made headlines, building on a deep understanding of different types of account sharers and designing intervention strategies. 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