{"id":319,"name":"Virginia Ngai","url":"","description":"Virginia is an associate partner in Prophet\u2019s Hong Kong office, with 20 years of experience in brand strategy, consumer insight, innovation and integrated marketing tactics.\r\n\r\nWith the trained ear of a journalist, she\u2019s committed to listening to people. Through her customer-centric approach, she analyzes consumer behavior, trends and feedback, developing growth strategies for clients in the hospitality, consumer, financial services and insurance industries. She has led differentiated brand and communications strategies to help drive business growth for such companies as Facebook, JP Morgan, HSBC, Cigna, Marriott International and Volkswagen.\r\n\r\nBefore joining Prophet, she directed strategy for CatchOn, a Finn Partners Company based in Hong Kong. She\u2019s a sought-after speaker, presenting at WPP Stream Asia, the Mandarin Oriental Global Marketing Meeting, Further East and the Nepal Tourism Board.\r\n\r\nVirginia earned her bachelor\u2019s and master\u2019s degrees from Carnegie Mellon University and is on the board of Zonta Club of Hong Kong II, helping build a better world for women. In her downtime, she uses her investigative skills to prowl the snack aisles for insights into local tastes. She\u2019s addicted to Flamin\u2019 Hot Cheetos.","link":"https:\/\/prophet.com\/author\/virginia-ngai\/","slug":"virginia-ngai","avatar_urls":{"24":"https:\/\/prophet.com\/wp-content\/uploads\/2022\/11\/vgnai.jpg","48":"https:\/\/prophet.com\/wp-content\/uploads\/2022\/11\/vgnai.jpg","96":"https:\/\/prophet.com\/wp-content\/uploads\/2022\/11\/vgnai.jpg"},"meta":[],"pll_duplicate_content":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.3 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Virginia Ngai: Associate Partner | Prophet<\/title>\n<meta name=\"description\" content=\"Virginia is an associate partner in Prophet\u2019s Hong Kong office, with 20 years of experience in brand strategy, consumer insight, innovation and integrated marketing tactics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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