{"id":11,"name":"Alex Whittaker","url":"","description":"Alex is a partner in Prophet\u2019s London office and has spent more than 15 years helping clients transform their businesses with digital technology.\r\n\r\nWith a deep interest in the way digital continues to disrupt marketing, Alex works across customer experience, service design and product development. He uses data to uncover new consumer needs and create business growth strategies that drive both revenues and relevance. Alex leads digital strategy engagements for global clients in Europe and the Middle East, with particular expertise in financial services and healthcare.\r\nBefore joining Prophet, he headed strategy teams at leading digital agencies DigitasLBi (Publicis) and POSSIBLE (WPP) and has worked with such companies as HSBC, Barclays, AstraZeneca, Bayer, Canon, Shell and Nestle. 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